From Rates to Routes: How Early AI Adoption Pays Off

Artificial intelligence has moved well beyond being a talking point in logistics. It is now embedded in procurement strategies, pricing models, carrier sourcing, and exception management, often without the end user realizing it.

For Shippers and 3PLs, the shift is not theoretical. AI is already influencing who wins freight, how quickly loads get covered, and whether operations run at a reactive or proactive pace.

“AI won’t replace people in freight, but people using AI absolutely will replace those who don’t,” said Jason Roberts, SVP of Digital Enablement at MODE Global.

The companies that will thrive are not necessarily those with the flashiest tools, but those that integrate AI into everyday processes in ways that drive measurable value. This integration allows human teams to focus on building trust, solving problems, and making smarter strategic moves.

How AI Agents are Redefining Efficiency in Logistics Operations

Despite the pace of innovation, many logistics operations still run on emails, phone calls and outdated systems. AI agents are stepping in to bridge the gap between advanced technology and day-to-day manual processes. Rather than replacing logistics professionals, these tools serve as practical allies, augmenting operations by automating repetitive, high-volume tasks that slow down workflows and strain resources.

By streamlining these time-consuming tasks, AI agents free teams to focus on the work that truly moves freight forward, boosting speed, accuracy and margins in the process. For Shippers, this means faster decisions, reduced costs and better visibility. For 3PLs, it means scaling services without scaling headcount.

AI on the Offense: Preventing the Top 5 Freight Risks at the Source

Shippers and 3PLs are grappling with rising threats — from cargo theft and freight fraud driven by bad actors to ongoing operational risks like load damage and product spoilage — all of which take a toll on the bottom line.

As supply chains scale and diversify, traditional detection methods can't keep pace. Enter artificial intelligence (AI). Not as a buzzword but as a frontline ally in a growing arms race against freight risk.

“As the logistics landscape grows more complex, we’re seeing AI not just as a tool but as a strategic shield against emerging threats,” said Jonathan Ryan, Chief Product & Technology Officer at Overhaul.

How AI Is Transforming Freight Cybersecurity

Cyberattacks in the freight industry are no longer what they used to be. Today’s threats are faster, smarter and more scalable. Generative AI makes it easier for bad actors to automate attacks, craft nearly perfect phishing emails and exploit weak points in systems that were once considered too obscure to be of interest. Fortunately, the same technology is also helping carriers, brokers and shippers fight back with powerful new defenses.

“Cyber is a team sport,” says Joe Ohr, Chief Operating Officer at the National Motor Freight and Traffic Association (NMFTA). “Whether you run five tractors or 50,000, you win only when everyone plays together.” Alongside Director of Cybersecurity Artie Crawford, Ohr is helping lead the charge to strengthen cybersecurity across over-the-road (OTR) shipping through education, research and AI-driven strategy.

AI in Freight: Bridging Intelligence and Action Across the Supply Chain

As artificial intelligence rapidly moves from buzzword to the backbone of modern freight operations, Shippers and 3PLs are adjusting their strategies for managing uncertainty, volatility and rising expectations. AI, particularly machine learning, is no longer a luxury, it is a necessity for achieving operational efficiency, visibility and intelligent decision-making.

For Shippers and 3PLs navigating today’s unpredictable freight environment this shift to AI is a response to real operational pressures. Manual processes and outdated systems leave businesses vulnerable to pricing errors, missed opportunities and inefficient workflows. AI offers a practical solution by bringing speed, precision and adaptability to everyday decisions.

Whether it's quoting faster, forecasting with more confidence or reducing human error, AI empowers logistics professionals to stay ahead of market swings and customer demands. Embracing this technology now means building resilience and gaining a strategic edge in a highly competitive landscape.

AI as a Co-Pilot in Freight Procurement: Unlocking Real-Time Intelligence for Shippers and 3PLs

Artificial intelligence is not on the horizon. It is already embedded in freight operations, reshaping how Shippers and 3PLs manage procurement, communication, documentation and execution. As demand grows for faster and more accurate service, AI is helping teams transition from reactive processes to proactive, data-driven execution.

AI is not about replacing people. It is about refocusing their time on strategy, relationship building and solving high-impact problems while technology handles the repetitive work.

AI Like You’ve Never Seen It! Go Beyond Visibility and Pricing

AI, unlike you’ve seen it before, is now playing a role in unexpected areas like sustainability and security, transforming the freight industry beyond traditional applications. From reducing carbon footprints through optimized shipping routes to detecting and preventing cargo theft with advanced anomaly detection, AI is revolutionizing how the supply chain operates.

Navigating the Future of Logistics: How AI is Revolutionizing Freight

In the dynamic world of freight and supply chain management, Shippers and 3PLs face mounting challenges. The need for speed, accuracy and cost-efficiency is higher than ever. Enter artificial intelligence (AI), a game-changer that is transforming the industry. AI is reshaping the supply chain landscape and is an essential solution for Shippers and 3PLs.

Using AI to Build a Supply Chain of the Future

Technology has been a key factor in the growth and strength of the supply chain, with many companies adopting digital solutions to manage their freight more efficiently and effectively. Recent innovations like artificial intelligence (AI) have emerged to improve shipping operations and help Shippers, 3PLs and freight brokers build on their existing technology.